Are you using a landing page on your website, but you’re not sure what sort of content to put on it?
That’s a hard one. We’re used to the very general things, like relevant information. But these days such information is in the palm of everyone’s hand. So what kind of content can be used on the landing page, and more importantly, what kind of content will translate to leads for your company?
Hubspot helps today with an article on 23 types of content to put on your landing page. The material varies, but it goes far beyond just contact information. It can be content that is helpful for the consumer, or perhaps a relevant podcast. Whatever it may be, it simply goes beyond the typical fill out the form for more information. Take a look and get some ideas to revamp that landing page and build up some leads.