How do you use your network to build your business? That’s the one thing everybody wants to know and do better in today’s consumer driven business world. Today we have an article that will show you 4 easy steps to take that network from good and make it great for you. In it you’ll read about such advice as going narrow and deep in your application of news, rather than the traditional wide and broad. Why is this so important? Because it shows the nuances of your product and its direct and specific applications for your consumer.

As consumers are narrowing in more and more on exactly what they need and want, it will be helpful for you to be just as specific in your own marketing framework. Read on to find out more helpful pointers for marketing your business to your specific clientele.