Are you employing web analytics for your job as a social media moderator? Are your clients looking for quantifiable proof that your various social media marketing platforms are bearing fruit?
If you says yes to either of these questions, then today’s article is really for you. It’s all about analytics, numbers and graphs.
It shows us how to use such analytics to help guide the overall direction of the social media campaigns we have created for business. This in turn will help us to target our campaigns via keywords, concepts, linking, and the like.
So if you haven’t thought about the use of web analytics in your own social media marketing campaigns, then now is the time.