You’ve heard that old saying before: “The pen is mightier than the sword.”

In business, that certainly can be the case. What we find today is the power of social media at the tips of everybody’s fingers. You not only have a keyboard before you, but with smartphones you now have social media access with the touch of a screen.

And this means faster access to reviews, and…eeek! Negative comments. So what can you do about it?

You can proactively call people to help you in your quest to build a positive online presence. Ask them to fill out reviews and give them perks along with it if they do.

Today we have a helpful discussion for you on just how much you can use social media, the written word, and people’s smartphones to benefit your business…especially when they are doing the marketing for you.